There was no significant correlation between cognitive distance of cross-industry inspirations and the degree of innovation of the outcome for the cases
(p. 11)
Most of the cases were drawn from other industries that were quite close by
(p. 10)
. (p. 9)
None of the cases could be characterized as "incremental innovation" or pure exploitation of existing products; remaining were a mix of technological breakthroughs and radical innovations
(p. 10)
(p. 11)